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IQ Surveys

Research for a product launch

Ahead of launching a new derivatives product, our client required actionable insights into current market trends and investor practices.

Using our audience data, we identified individuals actively engaged with this market segment and designed a concise, five-question survey to collect relevant insights.

Key outcomes

  • Secured 200+ responses from highly targeted participants
  • Gained critical insights into barriers to entry and future allocation trends
  • Produced a detailed whitepaper summarizing findings, complete with company-level interest data
Research for a product launch